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Michele M. Moore
Senior Counselor

Michele M. MooreMichele M. Moore is a senior counselor for the Walker Marchant Group (WMG) with 20 years of experience as a communications and marketing executive for Fortune 500 corporations, government and nonprofit entities. She has spearheaded communications operations across a wide range of environments from New Orleans politics and civil rights to telecommunications, MTV and Nickelodeon. Her expertise includes strategic communications and planning, public relations, messaging, executive media training, brand marketing, television production and event management. Michele holds a law degree and brings her broad array of corporate and legal experience to benefit the clients of WMG.

Prior to joining WMG, Michele served as Senior Vice President, Marketing and Communications for the National Urban League (NUL), the nation's oldest and largest civil rights and direct services organization, serving two million people each year in more than 100 urban communities through job training, home ownership, youth programs, business development and more.

At NUL, Michele was responsible for the strategic development and execution of all marketing, public relations, conferences and publications activities. She successfully developed a brand re-launch and strategy to reposition and modernize the NUL including the logo redesign, brand synergies, messaging, customized marketing tool kits, new website and style guide. She launched Urban Influence magazine targeted to young professionals, reshaped NUL's national conference with 10,000 attendees and revitalized the State of Black America report with the addition of the Equality Index, a statistical measurement of Black progress in America from health to economic status.

Before joining the League in 2003, she managed brand communications and public relations for Nickelodeon television and Nick Enterprises, a $1.5 billion annual business, comprised of consumer products, brand marketing, publishing, and recreation and Web site divisions. She executed the publicity launches of award winning kids brands, SpongeBob Squarepants, Dora the Explorer and Little Bill, generating major coverage in the Wall Street Journal, New York Times, Business Week, Today Show, Latina and Essence.

Michele came to Nickelodeon from Black Entertainment Television (BET), where she served as Vice President, Corporate Communications. At BET, she was responsible for corporate communications for its four cable TV networks, film, magazine, book publishing, and retail and restaurant divisions. She also secured a profile on the success of BET and its Chairman, Robert Johnson on the coveted CBS news program 60 Minutes.

Michele's government and public affairs experience includes serving as the Communications Director and Press Secretary for former New Orleans Mayor Marc Morial, where she directed media relations activities for 50 city departments and agencies. She was also the Government and Community Relations Manager for Cox Communications in New Orleans (1989-94).

A native of Los Angeles, Michele graduated from the University of California Los Angeles (UCLA) with a Bachelor of Arts degree in Communications in 1983. She earned her Juris Doctor degree from Howard University School of Law in 1986. She serves on the African American Advisory Council for Nielsen Media Research and chairs the Women's Institute for Ethnic Studies.